Antarra Communications Selected as Agency of Record by 'Meant to Be Seen' a New S-3D Advocacy Group
Campaign includes consumer and industry education on the benefits of stereoscopic 3D for gaming, industrial and medical uses.
4/30/2007
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Garden Grove, CA
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Antarra Communications a public relations and marketing communications firm has been selected by Ontario, Canada headquartered "Meant to Be Seen" (MTBS) a dynamic, new Stereoscopic 3D advocacy, certification, and discount organization. Antarra's international gaming expertise and seasoned agency team were key decision factors for the Canadian organization.
Antarra will provide focused strategic counsel and international media relations to help MTBS expand the awareness of the stereoscopic 3D (S-3D) industry. S-3D is a coming trend for many video applications. S-3D solutions offer visible depth through two-dimensional media, adding an intense immersion to videogames that?s hard to achieve otherwise. Examples include munitions flying outside the screen, explosions that really EXPLODE, and characters that reach out and touch the player.
"We were impressed with Antarra's work in the gaming industry and called upon the California based company, even though we're Canadian based. Antarra is ideally suited to help MTBS build a new industry. As with all new organizations, Antarra has to think out-of-the-box and provide innovative ideas to help us educate the public about a coming trend in immersive video," Exclaimed Neil Schneider, President of Meant to Be Seen.
Independently run and non-proprietary, MTBS represents the interests of consumers and providers of stereoscopic 3D solutions including LCD shutter glasses, Polarized Monitors, Auto-Stereoscopic Monitors, Head Mounted Displays (HMD), Stereoscopic Projection Systems, and future S-3D technologies.
"Launching MTBS calls upon all elements of Antarra's global technology practice and our game industry knowledge," Stated Carol Warren, co founder of Antarra Communications. "MTBS joins our technology accounts including Advanced Media Inc. (RitekUSA), iZ3D LLC, TMPG Inc., Sony Manufacturing Systems America, Univenture and Norcent Technologies."
About Antarra Communications
Founded in 2001, Antarra Communications (antarra.com) is a forward-looking international marketing communications firm featuring a wide array of marketing and public relations services. Headquartered in Garden Grove CA, with a New Jersey office to better serve its East Coast clients. Clients are located in the major tech centers of the US and around the world.
Antarra fulfills the communication needs of companies in industries including: aerospace, consumer electronics, defense, industrial, gaming, packaging, publishing, security and storage.
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