Freecom Technologies Taps Antarra Communications to Provide Public Relations and Advertising for New Consumer Electronics Product Line
European Based Computer Peripherals and Storage Device Company
Expands North American Marketing Effort
2/23/2004
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Garden Grove, CA
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Antarra Communications, one of
Southern California's fastest growing public relations and advertising
agencies provided the initial launch public relations and tradeshow support
for Freecom Technologies in North America. Freecom has requested Antarra to
expand its services to provide a host of corporate and product branding
efforts for its comprehensive consumer electronics line in North America.
Antarra and Freecom have had many recent public relations successes
including Tech TV honoring the Freecom Bluetooth USB Card™ by naming it one of three finalists in the accessories category during the CES 2004 tradeshow.
Freecom is a top European manufacturer of a wide range of consumer
electronics products including CD/DVD drives, computer peripherals, MP-3
players and portable USB storage. Through a new partnership with Ingram Micro and direct sales as well, the company will be aggressively pursuing getting products on retail shelves across North America.
"In today's business climate it is a pleasure to be part of the North
American marketing effort for a line of affordable, high quality, consumer
electronics products with a great track record of customer service as well as
a generous warranty," stated Carol Warren, president of Antarra
Communications. "We are also looking forward to providing the creative and ad
placement efforts for Freecom as they further expand their marketing efforts
in 2004."
Freecom Technology's US Sales Manager, Dave Glassman stated, "Freecom is
pleased to continue and expand its relationship with Antarra Communications.
The professionals at Antarra have been able to quickly establish a brand
presence for Freecom in the United States through our initial launch efforts.
We are confident that an ongoing expanded public relations program will
facilitate an even larger presence for us."
The firm focuses its efforts towards high
technology accounts, many of which are business-to-business, retail and
consumer electronics. Antarra also has expertise in the aviation, industrial,
public affairs and sports markets.
About Antarra Communications
Antarra Communications is a forward-looking international marketing communications firm featuring a wide array of marketing and public relations services. Its efforts on behalf of Fortune 500 companies and startups have earned numerous awards and accolades. The company is headquartered in Garden Grove CA, with clients located in most of the major tech centers of the US and around the world. For further information, call (714) 891-3660 or e-mail: info@antarra.com. Visit Antarra at www.antarra.com.
About Freecom Technologies
Freecom Technologies is a leading manufacturer of easy to use multimedia
hardware. The company provides smart and innovative solutions for digital
freedom. Our products are ultra compatible and connect everywhere. From our
headquarters in Delft (the Netherlands) we operate on a worldwide basis. You
will find Freecom offices in Belgium, France, Germany, Italy, United Kingdom,
Switzerland, Spain, Sweden, the Netherlands and the United States of America.
The US Headquarters for Freecom Technologies Inc. are located at 2326
Fifth Street, Berkeley, CA 94710. For further information please contact
Howard Miller (510) 548-4849 ext. 202; or visit the Freecom website at
http://www.freecom.com.
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